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NEWS & BLOGS

Provision CEO Sung Kwon to Speak at Cosmoprof Asia Hong Kong 2026

19 hours ago
1 min read
cosmoprof asia

Provision Consulting Group is pleased to announce that Sung Kwon, CEO of Provision Consulting Group, will be participating as a speaker at Cosmoprof Asia Hong Kong 2026.

Sung Kwon will join the session “K-Beauty 3.0: Asia’s Innovation Powerhouses Captivating Gen Z,” taking place on November 12 at the Hong Kong Convention & Exhibition Centre.


Event Details

Session: K-Beauty 3.0: Asia’s Innovation Powerhouses Captivating Gen Z

Date: November 12, 2026

Time: 3:00–3:45 PM HKT (UTC+8)

Venue: Hong Kong Convention & Exhibition Centre


The session will examine how Asia’s beauty industry is responding to a new generation of consumers and how K-Beauty continues to evolve through innovation, science-backed ingredients, personalization, digital-first brand storytelling, and accelerated product development.


Sung Kwon will join other industry experts including Dominique Petruzzi of Statista, Claire Chang of igniteXL Ventures, and Hana Lee of Melixir.


While the specific discussion points will be shaped during the session, the broader conversation reflects an important shift in the global beauty market.


K-Beauty is no longer viewed simply through the lens of individual products or trends. Its influence increasingly extends to innovation models, consumer engagement, product development, and global market expansion.


For companies looking to enter or expand within international markets, understanding these shifts is becoming increasingly important — particularly as regulatory and market requirements vary across regions.


Provision Consulting Group looks forward to participating in this international industry conversation and connecting with beauty brands, manufacturers, distributors, and other professionals attending Cosmoprof Asia Hong Kong.



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